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30
May
2001

Original it girl, Tara Palmer-Tomkinson and British windsurfing champion, Tristan Boxford support the Everyman campaign

 

 

Wednesday 30 MAY 2001

 

Tara Palmer-Tomkinson and British Windsurfing Champion, Tristan Boxford, will be at The Institute of Cancer Research's laboratories to lend their support to this year's everyman - male cancer awareness month, June.

Tristan will be dressed in his windsurfing shorts and Tara will be placing her hand in a strategic position in front of Tristan's 'bits' to show the message that men must protect themselves from testicular and prostate cancers.

Tara will be sporting fashion designer Toby Pimlico's new bespoke Big Brother T-shirt with the risqué slogan 'I like to watch' that will raise money for the everyman campaign.

The Institute of Cancer Research was concerned about the lack of funding into male cancers as well as a lack of general awareness of the symptoms for testicular and prostate cancers so, to address these issues, it set up the everyman campaign in 1997. The fourth everyman - month has the specific aim of raising more funds for the UK's first dedicated Male Cancer Research Centre that was set up by The Institute last year. £2million each year is needed to support vital research into male cancers.

One man dies every hour from prostate cancer in the UK. It mainly affects older men and has become the second most common cancer in men. Worryingly over the next decade the incidence has been predicted to rise considerably, overtaking lung and breast cancer.

Testicular cancer is the most common cancer amongst young men aged 20 - 35. Cases have risen by 70% in the last 20 years but doctors do not know why.

To view pictures click on the link:

 

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NOTES TO EDITORS:
For more information please contact The Institute of Cancer Research press office on 0207 970 6030.

  • The T-shirt will be available in black and gold or angelic baby pink and white exclusively at www.bigbrothertobyshirts.com, part of the official Big Brother website.
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